Consent has evolved beyond cookie banners and email opt-ins. In the AI era, consent governance determines whether personal data can be used for training, inference, profiling, automated decisioning, and cross-border transfer.
From banners to controls
Modern consent governance answers a specific question: can this person's data be used for this purpose, in this region, through this channel, under current consent and preference rules? The answer must be fast, auditable, and defensible.
What changes with AI
AI creates new consent scenarios that most consent platforms were not built to handle. Training data consent, inference-time consent, sensitive attribute consent, and cross-border processing consent all require purpose-level granularity.